Preparation: Orientation: Provide an orientation session to introduce women entrepreneurs to Tisser’s values, mission, and product requirements. Explain the benefits of working with Tisser, such as access to a wider customer base and marketing support.
Product Development: Assist women entrepreneurs in developing or refining their product offerings to align with Tisser’s brand and market demands. Provide guidance on quality standards, packaging, labeling, and pricing.
Marketing: Branding and Promotion: Help women entrepreneurs create a strong brand identity and develop marketing materials, such as product catalogs, brochures, and social media content. Provide support in showcasing their products effectively and communicating their unique stories and craftsmanship.
Online Presence: Assist women entrepreneurs in establishing an online presence, such as setting up a website or social media accounts. Educate them on digital marketing strategies, including search engine optimization, social media marketing, and influencer collaborations.
Actual Sale: Online Marketplace: Facilitate the integration of women entrepreneurs’ products into Tisser’s online marketplace. Ensure their products are listed accurately, with clear descriptions and appealing visuals.
Customer Engagement: Help women entrepreneurs engage with potential customers by responding to inquiries, providing product information, and addressing concerns or feedback promptly. Encourage them to provide a personalized touch and share their stories to build connections with customers.
Order Fulfillment: Inventory Management: Assist women entrepreneurs in managing their inventory effectively to meet customer demands. Provide guidance on inventory tracking, stock replenishment, and managing product variations.
Packaging and Shipping: Offer support in packaging products securely and professionally, considering eco-friendly materials whenever possible. Provide guidance on shipping methods, tracking orders, and managing returns or exchanges.
Training and Capacity Building: Continuous Learning: Organize workshops or training sessions to enhance women entrepreneurs’ skills in areas such as product development, marketing, financial management, and customer service. Provide access to resources and tools that can help them improve and grow their businesses.
Networking and Collaboration: Encourage women entrepreneurs to connect with each other, share experiences, and collaborate on joint marketing efforts or product development. Foster a supportive community where they can learn from each other and build valuable relationships.
Remember to provide ongoing support, regular communication, and feedback to women entrepreneurs throughout the onboarding process. By offering comprehensive assistance in preparation, marketing, actual sales, and order fulfillment, you can help them maximize their success and achieve their goals within the Tisser network.